The Face was dismissed by scientists at the Jet Propulsion Laboratory as a trick of light and shadow and forgotten. The original image (Viking orbiter image 1) was rediscovered by Vincent DiPietro and Gregory Molenaar, two engineers at the Goddard Spaceflight Center, several years later. They also found a second image (image 2) containing the Face under slightly different illumination with the sun about 20 deg. higher in the sky.
The "Face" on Mars has now passed each test of artificiality yet proposed. These tests include a three dimensional structure, a lack of fractal patterns in the image, non-random distribution of the nearby small mounds, proximity of other anomalous landforms, an apparent bilateral symmetry, being located on the martian equator, having a culturally significant orientation, and serving an apparent culturally significant purpose. It would be an exaggeration to say that the case for artificiality is now compelling, and many thoughtful people will still find that conclusion less likely than all these "coincidences" put together. Yet the balance of the evidence, considered objectively, now weighs clearly in favor of artificiality over a natural origin of the Cydonian landforms.
See the link below for Scientific Evidence that the "Face" and other surrounding features do in fact show a high probability of being artificial structures... 
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